Gerald McGroarty

Gerald McGroarty

Gerald McGroarty is a Leadership and Performance Coach and the creator of The Brand Within™ – a personal development program that aligns human capital with organizational strategy. He is also President of Brandon Taylor Consulting, a cutting-edge leadership company specializing in management reputation, team and organizational effectiveness, and psychometric profiling. For speaking engagements or more information, contact gerald@brandontaylorconsulting.com or visit www.thebrandwithin.com.

F.E.A.R.: Face Everything And Run

F.E.A.R.: Face Everything And Run

Of all the four-letter words in our vocabulary, fear is by far the most powerful. It’s an emotion that can destroy hopes and dreams and wreak havoc on goals and aspirations. Fear shows its face in many different ways and the resulting anxiety, panic, stress, or complacency has, at one time or another, stopped all [...]

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The Brand Within: Establish Who You Are Before Others Do It For You

The Brand Within: Establish Who You Are Before Others Do It For You

One thing is for sure, branding is big business. From Mom and Pop entrepreneurs to global conglomerates, creating the perfect brand can be costly. If you ask most people, “What is a brand?” they’ll respond with a name or refer to a logo. The global power brands are first to leave the lips: Starbucks, Coke, [...]

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