Phyllis Zimbler Miller
Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. from The Wharton School. She is the co-founder of the social media marketing company Miller Mosaic LLC. Visit her company blog at www.MillerMosaicSocialMediaMarketing.com
Jumping On The Social Media Bandwagon
A misunderstanding appears to have arisen among many businesses – that social media is a technology best left to adolescents to update (Facebook), text (smartphones) or tweet (Twitter) their friends about what TV show is being watched or who should win a Grammy. In truth, the effective utilization of social media tools should be part of the [...]
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