Shel Horowitz

Marketing consultant, Green and Profitable syndicated columnist, and copywriter Shel Horowitz shows you how to "reach green, socially conscious consumers with marketing that has THEM calling YOU". He specializes in Green and ethical marketing strategies and materials for businesses and organizations. The primary author of Guerilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet (John Wiley & Sons, 2010), Shel writes the monthly columns Green and Profitable and Green and Practical. His website is: www.greenandprofitable.com