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Build-A-Bear Workshop Builds a Brand

Build-A-Bear Workshop Builds a Brand

People often ask me how I managed to take the idea for Build-A-Bear Workshop¨ and create the  successful brand that it is today. I tell them that it started when I simply allowed myself to dream. I have always been a dreamer, and in 1971 when I graduated from...

Wake Up To Your Habits

Are you in a rut?  Are you doing the same thing over and over and expecting a different result? Maybe it’s time to wake up! A habit is a pattern of thinking, feeling, and behaving that has become automatic or routine.  When you are in a habit rut, you are sleepwalking...
The Perpick Principle Works For Prime Restaurants

The Perpick Principle Works For Prime Restaurants

I’ve never accomplished anything in my life on my own, so everything you read in this article is how other people have made me look good. This article is about the value of ordinary people who are willing to commit to something they believe in and work hard to obtain...