Category: Strategize
“C” Stands For Collaboration
The business world has changed and a new script is required. This article is the third in a series of seven articles that cover the new business SCRIPT. The first article, The New Business SCRIPT introduced the six critical elements that businesses need to master in the new world of work. The second article covered the [...]
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Implementing Strategy @ Speed
Research consistently shows hard evidence between speed and business results. Faster companies have higher sales growth (an average of 40% higher than slower companies), and higher operating profits (an average of 52% higher than slower companies). They’re also more exciting places to work and are able to attract “bright young talented things” to their business. [...]
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The New Business SCRIPT
We are living through revolutionary change The 14th of September, 2008 is an important date because it’s the day the world changed. Of course history will show this as the date on which the Lehman Brothers collapsed, hurtling the world into an energy-sapping recession but, most poignantly, this date represents the tipping point between the [...]
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The Multiplier Mindset
Your biggest asset under any circumstances is the ability to see the “multipliers” in your world. The world is full of people, technologies, ideas, and other resources that can enhance your capabilities and enable you to accomplish far more than you could in isolation. I call these amplifying factors “multipliers”. The most successful people in [...]
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The Brand Within: Establish Who You Are Before Others Do It For You
One thing is for sure, branding is big business. From Mom and Pop entrepreneurs to global conglomerates, creating the perfect brand can be costly. If you ask most people, “What is a brand?” they’ll respond with a name or refer to a logo. The global power brands are first to leave the lips: Starbucks, Coke, [...]
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Eeny, meeny, miny… Gold
You have been digging for golden ideas to start Creating Shared Value (CSV) and are excited to begin creating profits with purpose that simultaneously drive sustainability, economic growth and social progress. You are ready to select an innovative project that will integrate social progress into your business strategies as a means of creating long term, [...]
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Digging For Gold
You have now seeded sponsorship to start Creating Shared Value (CSV) and are ready to begin examining ways to create profits with purpose that simultaneously drive sustainability, economic growth and social progress. You are ready to discover innovative opportunities to integrate social progress into your business strategies as a means of creating long term, sustainable [...]
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Seeding Your Journey To Create Profits With Purpose
Creating Shared Value (CSV) is not about your corporate responsibility, it is about the opportunity to create profits with purpose that simultaneously drive sustainability, economic growth and social progress. Corporate Social Responsibility (CSR) strategies typically come at a cost, using corporate economic profits to aid with social progress, but what we are talking about here [...]
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Transformative Discussions About Creating Shared Value
Suppose you are ready to Pair Passion with Purpose to Create Shared Value. You’ve asked yourself the key questions to begin Enabling Shared Value and you are excited to get started. Key to the success of your mission is creating awareness and initiating a dialog that educates and motivates others to support this movement. When [...]
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Enabling Shared Value
Let’s assume you are as excited as I am about Pairing Passion with Purpose by Creating Shared Value. You recognize that not all profit is equal and that you can enhance your profitability while simultaneously advancing the social and economic conditions of your community. You want to rethink your purpose and leverage the proven concepts [...]
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