by Motivated Magazine | Mar 27, 2012 | Strategize
Face it. Today the word “brand” is thrown around about as much as a Spalding ball at a Lakers Game. This means one of two things are happening: either everybody “gets-it” or most people don’t, and they just pass it on anyway without getting clarification about what it...
by Motivated Magazine | Sep 12, 2011 | Strategize
The business world has changed and a new script is required. This article is the third in a series of seven articles that cover the new business SCRIPT. The first article, The New Business SCRIPT introduced the six critical elements that businesses need to master in...
by Motivated Magazine | Aug 24, 2011 | Strategize
Research consistently shows hard evidence between speed and business results. Faster companies have higher sales growth (an average of 40% higher than slower companies), and higher operating profits (an average of 52% higher than slower companies). They’re also more...
by Motivated Magazine | Aug 11, 2011 | Strategize
We are living through revolutionary change The 14th of September, 2008 is an important date because it’s the day the world changed. Of course history will show this as the date on which the Lehman Brothers collapsed, hurtling the world into an energy-sapping recession...
by Motivated Magazine | Jul 13, 2011 | Strategize
Your biggest asset under any circumstances is the ability to see the “multipliers” in your world. The world is full of people, technologies, ideas, and other resources that can enhance your capabilities and enable you to accomplish far more than you could in...
by Motivated Magazine | Jul 11, 2011 | Strategize
One thing is for sure, branding is big business. From Mom and Pop entrepreneurs to global conglomerates, creating the perfect brand can be costly. If you ask most people, “What is a brand?” they’ll respond with a name or refer to a logo. The global power brands are...